CallFirst 270 shops get Call and Crawl for
$99 a month — forever.
One plan with everything included — the full platform, our pest-control automation library, our knowledge, and ongoing consulting. Locked in at $99/month forever for the first 270 pest control shops. The platform is pay-to-use, so you only pay for the calls, texts, and AI you actually run. Book more jobs and keep more routes without adding office staff.
$99/month. Every feature. Forever.
No tiers, no upsells, no “that feature costs extra.” The first 270 pest control shops lock in $99/month for life — including the full platform, our automation library, our knowledge, and ongoing consulting. Usage items like calls, texts, and AI are billed only as you use them.
Everything we make, in one plan — the full automation engine that fills your schedule with jobs and keeps your quarterly routes booked, plus our automation library, knowledge, and ongoing consulting. Your rate never goes up. Onboarding included — we port your number, build your knowledge base, and configure your automations with you.
- CRM & opportunity pipelines
- 2-way text & email conversation
- GMB messaging & call tracking
- Web chat, Facebook & Instagram DMs
- Missed Call Text-Back
- Scheduling, booking & route days
- Invoicing, documents & contracts
- Email marketing & templates
- Workflows, triggers & marketing automation
- Reputation & review management
- Voice AI (answers pest control calls 24/7 & books the job)
- Conversation AI (unified inbox across web, SMS & DMs)
- Funnels, landing pages & form builder
- Campaigns & ad manager (Google, Meta)
- Social planner & AI Content
- Trigger links & QR codes
- Reporting & analytics dashboards
- Recurring billing & payments
- White-glove onboarding (number ported, knowledge base built, automations configured)
- Our pest-control automation library + knowledge + ongoing consulting
Plus usage-based charges on Voice AI minutes, Conversation AI tokens, SMS, and email — charged only when you use them, at a fraction of a cent each. Questions before you buy? Send us a message and we’ll answer fast.
Pay only when the phone rings.
Or the text sends. Or the AI replies.
Voice AI, SMS, email, and phone minutes are billed as you use them. No arbitrary “messages per month” caps. No paying for volume you haven’t earned yet. A slow February costs less than a peak-season August — that is by design.
Per-minute call time + token-based LLM usage. A typical inbound roach or termite call costs pennies.
Token-based pricing. Each chat reply is a fraction of a cent.
Per-message SMS across SMS, WhatsApp, Messenger. High-volume email included at scale.
One base fee. Plus only what you use.
The Base Platform — Everything Included
Your $99/month gives you complete access to the Call and Crawl platform. This is not a limited “starter” plan — it is the full system. Every automation you build, every dashboard you view, every funnel you publish, every invoice you send — included. No per-truck or per-user fees that punish you for adding techs.
- CRM & lead pipeline management
- Scheduling, booking & route days
- Automation workflows & AI workflow builder
- Tracking & analytics dashboards
- Funnels, landing pages & AI funnel builder
- Document signing & termite bonds
- Recurring billing & payments
- Social media planner & AI Content
- Reputation & review management
- Ad manager (Google, Facebook, Instagram)
- AI Content for copy, images & ideas
Pay-as-You-Go — You Only Pay for What You Use
Usage-based costs apply to communication and AI features where external infrastructure is involved. This keeps your base cost low while giving you access to enterprise-grade capabilities.
Billed per minute of call time plus token-based LLM usage. A typical customer call costs pennies. A single missed call while you’re under a crawlspace can cost you a whole job — Voice AI pays for itself on the first booked call.
Token-based model. Each chat interaction costs a fraction of a cent. Handle hundreds of conversations for less than one hour of front-desk time.
Pay per message across SMS, WhatsApp, and Messenger. Transparent, competitive rates.
High-volume sending included with usage-based pricing at scale.
Per-minute rates on LC Phone or Twilio numbers. Call recording and tracking included in base.
… and what it could look like.
Many pest control shops cut 40–70% of their tooling spend — while gaining the automation, follow-up, and ROI visibility they never had before.
Pricing questions, answered honestly.
Everything. There is only one plan, and it includes every feature we make — CRM, two-way messaging, missed-call text back, Voice AI, Conversation AI, the full automation engine, reputation management, funnels, campaigns, ad manager, social planner, and AI content — plus our pest-control automation library, our knowledge, and ongoing consulting. The first 270 pest control shops lock in $99/month forever. The only variable cost is pay-to-use usage — texts, calls, and AI — billed only as you use it.
No. Your $99/month includes onboarding, porting your number, building your knowledge base, importing your customer list, and our consulting to get it dialed in. The onboarding alone is worth the price of admission — we set up your system with you, not for a fee on top.
The price goes up for new customers — but if you’re one of the first 270 pest control shops, your $99/month is locked in forever. As long as your subscription stays active, your rate never changes, no matter what we charge later or what features we add.
No. The plan is month-to-month. We earn your business every month — if you want to cancel, you cancel. We’ve seen too many pest control operators burned by 12-month commitments on software that underdelivered.
The platform is pay-to-use: usage items like texts, calls, and AI replies are billed only when you use them, at a fraction of a cent each. There are no “messages per month” caps and no paying for volume you haven’t earned yet. Most shops spend well under $100/month on usage even with steady call and message volume — and a slow February costs less than a peak-season August.
Yes. Number porting is part of onboarding, included in your $99/month. No downtime, no missed calls during the switch.
No. Onboarding, number porting, and customer-list migration are included in your $99/month. Every feature is included in your monthly fee. Usage-billed items (Voice AI, Conversation AI, SMS, email, phone minutes) are clearly disclosed and billed only when used. No surprise charges for features you assumed were part of the platform.
Call and Crawl doesn’t cost money.
It makes money.
A pest control business with a $250 average job value that books just two missed calls per week through after-hours Voice AI and automation generates an additional $26,000 per year. A shop that tightens up termite and commercial proposal follow-up so fewer jobs slip away recovers another $30,000–$60,000 per year. A shop that re-engages five cold leads per month and turns them into booked recurring accounts adds roughly $15,000 per year.
Real shops. Real routes. Real results.
“I was paying $600 a month across four tools and still dropping after-hours calls. Call and Crawl costs less, does more, and I haven’t missed a roach call since.”
“The transparent pricing was what sold me. No surprise bills, no ‘call for a quote’ nonsense. I knew exactly what I was signing up for.”
“We went live in under two weeks. I expected months of setup pain like every other platform. It just… worked, and my quarterly routes have never been fuller.”
Ready to book more jobs?
Every feature included. Pay only for the AI and messaging you use. No long-term contracts. No hidden fees. First 270 pest control shops lock in $99/month forever.